Lisa Franklin is a multi award-winning skin care expert, product developer and nutritionist with a stellar reputation for providing her signature glow to clients’ skin. MONOGRAM was commissioned to turn Lisa’s reputable name into a brand that would support ambitious growth.

Crafting one of London’s most exceptional skincare and wellness brands.



BRAND STRATEGY AND IDENTITY DESIGN
Monogram established a brand ethos centred around ‘exceptional, kind beauty’, which speaks to the brand’s uncompromising commitment to quality, efficacy and B Corp.
The brand identity evokes prestige and excellence, with a predominately white colour scheme that allows the striking metallic silver graphic details to shine through. The logo, wordmark and brand typefaces all work together to reflect the brand’s premium positioning with a strong focus on innovation.



PACKAGING DESIGN
The packaging design reflects the brand ethos of ‘exceptional, kind beauty’ on every level. The purity of the matt white boxes, soft touch bottles and frosted glass created a perfectly pure backdrop for touches of metallic silver and pops of black to signify prestige, excellence and innovation.




WEBSITE DESIGN
Our design for the lisafranklin.london presents a myriad information and functions—from purchasing products and booking treatments to accessing a wealth of educational content including videos and articles—in a way that is easy to access, inspirational and compelling.

The website presents a wealth of information simply and elegantly.

PRINTED COMMUNICATIONS
We designed a range of printed collateral to promote ongoing product and service launches, and to support marketing campaigns.



SIGNAGE AND INTERIOR GRAPHICS
Monogram designed the exterior and interior branding along with promotional graphics throughout the space. In keeping with the calming interior design and relaxing nature of the space, our approach was to apply the brand sensitively and subtly.



art direction
We work with various photographers and videographers to deliver a wide range of content requirements for the brand on an ongoing basis, from product packshots and creative campaign imagery to treatment videos and talking heads. We manage all aspects of the process, sourcing the right talent and ensuring the final outcome is on-brand and fit for purpose.





