A love of linen and attention to detail first fired the desire of de Le Cuona’s founder and designer, Bernie de Le Cuona to create beautiful fabrics. In 1992 Bernie established the brand with the passion to make linen fabrics that the world had never seen before and to make de Le Cuona’s collections truly unique.
MONOGRAM was engaged to deliver a brand experience campaign to address how fabric samples were shared. The samples once arrived in an envelope, with a compliments slip; a missed opportunity to connect.
